ISSUE 68 - New things for In the Folds - Part 2

We received a lot of lovely emails in response to our last email about our new offering (that will be coming soon) and a couple of questions. I thought I'd put those questions and answers together in today's email and then get back to regular content next week.

THE Q & A SERIES

FUTURE OF THE Q&A SERIES EMAILS

Hi!
I don't have a specific question, I just want to tell you that your Ask-A-Question e-mails have been a delight and a joy. Since I started working I don't have so much time for... me!

Just reading your e-mails and looking at your beautiful curated photos with clean lines (and perfectly placed contrasting bias bound insides of the garment) makes me happy :)

Thank you so much and I hope you'll keep this e-mails even with your new business scheme of paid content.


Ana
- Osijek, Croatia


Hi Ana,

Thank you for the lovely email. I am so pleased to hear you are able to get some "me time" by sitting down to read these emails each week.

The Q&A series emails will definitely continue, even with the shift of our business model. It has always been important to me to provide free and accessible content and I have found this email series to be the best way to do that. Writing these emails (and receiving your lovely responses) is, and will continue to be, a highlight of my week.

I know that many of you don't have the time or resources to consider signing up to our new content offering, and that is okay. We will continue to serve you with our weekly email content and you can sit down to enjoy it, whenever you can squeeze it in. We still want you to be here to come along for the ride, in whatever capacity suits you.


THE Q & A SERIES

PATTERNS AS STAND-ALONE PRODUCTS

So excited for you for you plans for the subscription, but can I put in a little plea for those of us that just want to buy the patterns to be able to do so?

I really love your patterns but I'm not really in the market for a regular subscription and am skilled enough to mostly just be able to work things out on an ad hoc basis. I often think the market for intermediate level sewing is a little underserved, everything is focused on beginners. I do understand why, there are a lot more beginners than intermediate sewers, and they need more help, but it's frustrating nonetheless.

I wish you all the best with this, but I hope there will be an option for me to support you in future!


Franca
- Edinburgh, UK


Hi Franca,

Sorry I didn't mention this in the email - I probably should have as I think this will be a common question. Patterns will definitely still be available as stand alone products. New patterns will be released in the subscription, but will then be available for purchase individually at a later date. I haven't got the final details on how it will work just yet, but please know I want as many people as possible to sew my patterns and learn from my resources, so that means having them available inside and outside of the subscription model.

Happy sewing,

Emily


P.S. Don't have a question, but found this newsletter helpful? I'd love to hear from you! Get in touch and say hi.

For more issues of the Q & A series, you can check out the archive here.


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